US Hybrid Sales in April Back Over 21,000; Second Highest Month Yet (updated)
Toyota Aims for 10M Units in 2010, Displacing GM as #1 Globally

Sales of Full-Size SUVs Continue to Erode in April; Cars Increasing as Percentage of Sales

Fullsizesuvsalesapr061
April sales of full-size SUVs.

Sales of full-size SUVs continued their downward trajectory, dropping below a combined 100,000 units in April to 91,615, a decrease of 24.7% year on year. Combined sales in the segment for the first four months of the year were down 18.8% year on year to 393,262 units.

Overall, sales of full-size SUVs represented 6.4% of the total sales of light-duty vehicles in April 2006, down from 8.1% of total sales in April 2005.

Although total sales of light-duty vehicles declined in April 2006 from the year prior by 5.6%, cars suffered less than light-duty trucks and SUVs—in other words, the ratio between cars and light-duty trucks is shifting—in general—in the favor of cars.

In April 2006, cars represented 49% of all light-duty vehicle sold, up from 47.4% in 2005. (Absolute numbers, not adjusted for the day-sales rate (DSR)—the average volume sold per sales day in the month, which can vary from year to year.)

Ldv_changes_apr061
Changes in car and truck sales, April 2005 to April 2006. Click to enlarge.

However, there is a sharp difference between what is happening at GM and what is happening at Ford and Chrysler. While GM’s car sales dropped 21.1% from April 2005 to April 2006, Ford’s car sales increased 8.3% and Chrysler’s increased a whopping 32%.

While GM’s truck sales were down 2.3% from April to April (large drops in some brands offset by ongoing strength in the new full-size SUV Tahoe, Yukon and Escalade), Ford’s truck sales dropped 14.6% and Chrysler’s dropped 18.9%.

Ldv_changes_apr062
Percentage-point changes in cars as a percentage of total LDV sales.

From having the highest ratio of cars as a percentage of total LDV sales among the Detroit-3 in April 2005 (44.8%), GM has now dropped 5.2 percentage points to 39.6%. By contrast, Ford gained 5.6 percentage points to hit 40.4%, and Chrysler climbed 9.3 percentage points to hit 30.7%.

In the context of the overall decline in full-size SUV sales, GM is increasing its share of this segment. In April, GM sold 61.3% of all the full-size SUVs, up from a 52.4% share in April 2005.

Comments

Joseph Willemssen

Congratulations to GM for dominating a dying segment.

hampden wireless

Yes, congrats to GM. They designed the GMT900 platform to be cheaper to produce and yet the selling price is up. They are making more profit then ever on this vehicle then they did at the height of the suv rage.

I dont like SUV's and wish GM was selling real hybrids but this vehicle is helping then financially.

The GMT900 gets better mpg then Toyota or Fords comparable models.

justin

Woopty do. GM gets a bigger slice of a smaller pie. That is not a good plan for recovery.

gerald earl

GM has more 30 mpg cars than toyota or honda now.They are builing flex fuel cars now.Thet are coming out with hybrids.They have put a fortune into hydrogen research.They are selling a profitable suv that people want.We can demonize them but we{unions,politicians,car buying public}created this beast to some extent.But if it makes you feel better,GM execs eat babies!!!!.

VaPrius

GM may have a lot of +30MPG vehicles but few that people want. But they put no thought or effort into them. They make them only to comply with the law and to punish those consumers who buy them. They want all consumers who buy a car to be disappointed so that we feel we should have bought an SUV. We are the monster, created by Detroit and our own arrogance and greed.

VaPrius

Oh, and the babies thing is just a rumor. It's puppies they're after.

tb

What vehicle(s) led to the large increase in Chrysler sales - the 32% mentioned in article?

t

GM is heavily investing in hydrogen. That's really going to help the bottom line for the next ten years, isn't it?

Mark_H

re Chrysler sales: Chrysler says the Dodge Caliber and the Chrysler 300 are responsible for that 37% increase.

http://comnet.chrysler.com/comnet/ComnetControllerServlet?start=0&count=10&contentId=4964&view=E&expanddate=&year=2006&total=58&MODULE_ID=PRDOCS&ACTION_ID=VIEW_PR_CONTENT&publicationId=PR&publicationName=Press+Releases

Mark_H

But, reading their press release a little, here's an interesting sentence:

"The flagship vehicle for the Chrysler brand, the Chrysler 300, posted sales of 12,804 units in April 2006, an increase of 4 percent over April 2005 sales of 12,837 units."

How is 12,804 a 4% increase over 12,837?? I must be missing something..

Looks to me like their auto sales increase is primarily due to the new Caliber, which replaces the Neon, and the fact that they are selling a car, the Charger, that didn't exist last year.

They also increased sales of the Crossfire and the Stratus. Meanwhile, sales of the PT Cruiser, Sebring, Pacifica and Magnum were down. Is the Charger taking sales from the Magnum?

Joseph Willemssen

GM has more 30 mpg cars than toyota or honda now.They are builing flex fuel cars now.Thet are coming out with hybrids.They have put a fortune into hydrogen research.They are selling a profitable suv that people want.We can demonize them but we{unions,politicians,car buying public}created this beast to some extent.

This message was brought to you by General Motors - saving lives, making apple pie, and defending baseball since 1908.

David Windsor

"How is 12,804 a 4% increase over 12,837?? I must be missing something.."

They adjust for the number of selling days of which there were 26 in Apr 06 and 27 in Apr 05.

Prius for me

"GM has more 30 mpg cars than toyota or honda now"

I do like apple pie (without the agribusiness pesticides), but am curious, how many 30 mpg cars does GM offer and what % of their fleet does this represent? I can't imagine more than 1/4 of their fleet is comprised of 30 mpg cars.

Joseph Willemssen

GM has more 30 mpg cars than toyota or honda now.

And I'd like to deal with that one, which is poppycock.

GM has exactly 2 vehicles with combined EPA ratings of 30 or more -- the Saturn Ion (30) and the Pontiac Vibe (31-33), with the latter a car that is a REBADGED TOYOTA.

Ford, Mercury, and Mazda also have exactly 2 vehicles with combined EPA ratings of 30 or more -- the Escape/Mariner/Tribute (31-33) and the Mazda 3 (31).

Toyota has 7 - the Prius (55), Yaris sedan and hatchback (36), Corolla (33-36), Scion xA (34), Matrix (31-33), Scion xB (31), and the Hihglander Hybrid (30).

Honda has 4 - Insight (56-63), Civic Hybrid (50), Fit (33-35), and Civic (33-34).

In terms of sales-weighted fuel economy, the latest CAFE report (March 2005) has
the following:

domestic passenger vehicles (DP)
====================
Honda - 36.7
Toyota - 34.3
GM - 28.8
Ford - 28.2

light trucks
=======
Honda - 24.8
Toyota - 23.1
Ford - 21.5
GM - 21.5

imported passenger cars
===============
Toyota - 35.1
Honda - 31.5
GM - 29.3
Ford - 28.4

In sum, GM does slightly better overall than Ford in CAFE results, is beaten handily by Honda and Toyota, and has exactly 1 model that it produces itself which meets or exceeds 30 mpg combined in EPA ratings -- getting the bare minimum of 30 mpg. By contrast, Toyota has 7 (ranging from 30 to 55 mpg) and Honda has 4 (ranging from 33-63 mpg).

An Engineer

GM has more 30 mpg cars than toyota or honda now.
Part of GM's problem is that they have too many cars and too many models - and not enough managers with the big ones to do the necessary culling. JW disproved this statement, I believe.

They are builing flex fuel cars now.
WHOOPPEE! Now we just need to plough under the country to produce the ethanol for this to make any meaningful difference.

Thet are coming out with hybrids.
Thanks to their great strategic thinking and timely entry, they will have to sell at rock bottom prices to gain a toe-hold in this competitive market.

They have put a fortune into hydrogen research.
And they believe they are going to be selling these in five years. It's more likely Santa Claus will save them, than hydrogen fuel cell cars.

They are selling a profitable suv that people want.
OK, they are dominating the large SUV market. They will soon own 100% of this sinking ship. And they call that progress!

We can demonize them but we{unions,politicians,car buying public}created this beast to some extent.
I am blaming GM management. Their inability to apply logic is simply staggering.

But if it makes you feel better,GM execs eat babies!!!!.
I guess that's what happens when Toyota eats your lunch!

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