The Nihon Keizai Shimbun reports that GS Yuasa plans to enter the hybrid vehicle market with NiMH and Li-ion batteries. The company is Japan’s largest manufacturer of lead-acid batteries.
The company will try to catch up with its competitors already active in the market, including Matsushita Electric and Sanyo.
GS Yuasa says that its batteries offer output densities 20-30% higher than that of similar batteries currently available, and offer several times the durability. The firm, which plans to mass-produce the batteries from 2010, is already in supply talks with carmakers.
GS Yuasa decided to enter the market after concluding that demand for hybrid car batteries will grow in the future given the increasing production by Toyota and other auto manufacturers. The company will target sales of ¥60-70 billion (US$521-608 million) from the batteries in 2015.