Toyota to introduce Yaris hybrid concept, Prius+ at Geneva Motor Show
5 February 2011
Making its world debut at the 2011 Geneva Motor Show, the Yaris HSD hybrid concept anticipates Toyota’s intention to bring full hybrid technology to the B segment, the biggest volume segment in Europe. This represents the next step in Toyota’s full hybrid roll-out strategy in Europe.
The Prius+, also debuting at the 2011 Geneva Motor Show, is a further expansion of the Prius family. (Earlier post.) The Prius+ is the first car to offer European customers the versatility of 7 seats combined with a full hybrid powertrain.
Reinforcing its conviction that full hybrid technology is the key to sustainable mobility in the future, Toyota’s 2011 Geneva Motor Show stand will be dedicated to the company’s range of sophisticated Hybrid Synergy Drive® technologies. These include full Hybrid Vehicles (HV), Plug-in Hybrid Vehicles (PHV), Electric Vehicles (EV), and Fuel Cell Hybrid Vehicles (FCHV) on display.
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