SPLT launching pilot rideshare platform with Magna
23 February 2016
SPLT will launch a pilot rideshare platform with global automotive supplier Magna International. As part of the pilot program, Magna will offer the SPLT rideshare platform to approximately 1,700 of its employees, who commute to and from four of its Southeast Michigan locations.
SPLT is a 2015 Techstars Mobility company that provides an app-based dynamic rideshare platform. SPLT’s technology allows co-workers commuting along similar corridors to find one another and share the ride to and from work using their own vehicles. Participants in the program can help reduce carbon emissions and lower their transportation costs, among many other advantages.
Magna is a co-sponsor of the inaugural Techstars Mobility accelerator, which kicked off in Detroit last year. Magna mentored SPLT through the Techstars program, has since helped shape the app to meet corporate needs and recently elected to run the pilot program. (Earlier post.)
Using the app, employees enter their schedules and address and are automatically matched with co-workers with SPLT’s ride-matching algorithm.