The Union of Concerned Scientists (UCS) has launched a campaign to encourage Toyota to bring its Estima hybrid minivan to the US market.
The Estima hybrid currently sells in Japan, but not in the US.
Hybrid technology should be giving US consumers fuel-efficient, low-pollution options in all vehicle classes. However, more and more hybrid models are being introduced that focus on increased muscle rather than mileage. In Japan, by contrast, families have a choice completely unavailable in America—a hybrid minivan with fuel economy on par with a compact car. We estimate that the Toyota Estima Hybrid could reach around 35 miles per gallon in the United States.
UCS is asking for signatures on an on-line petition that it will deliver to Toyota executives on Memorial Day—the unofficial start of the summer driving (and higher gas price) season, and just before the Toyota annual shareholders meeting.