Ford Introduces New Consumer Protection Program
31 March 2009
Ford Motor Company introduced its own most comprehensive consumer confidence program, the “Ford Advantage Plan”. GM released its plan earlier today (earlier post), and Hyundai has had a consumer protection plan (Hyundai Assurance Plus) since mid-February.
Under the Ford Advantage Plan, Ford will cover payments for up to 12 months on any new Ford, Lincoln or Mercury vehicle if customers lose their jobs. All Ford, Lincoln and Mercury vehicles are covered under the Ford Advantage Plan. The program runs from today through 1 June.
In addition to providing 12 months of payment protection of up to $700 per month, customers can take advantage of 0% financing on select Ford, Lincoln and Mercury vehicles through Ford’s financing partner, Ford Motor Credit.
Ford will also introduce a program in partnership with its dealers throughout the country to assist local charities impacted by the economic downturn. Ford will announce complete details of this community outreach effort in April.
I'm just waiting on Chrysler to make the same annoucement
Posted by: philmcneal | 31 March 2009 at 06:04 PM