Toyota to Unveil Three Hybrid Concepts at Frankfurt: Auris HSD Full Hybrid Concept, Plug-in Prius Concept, Lexus LF-Ch Full Hybrid Concept
Toyota will stage the world premiere of three hybrid concepts at the Frankfurt Motor Show: the Auris HSD full hybrid, the Prius plug-in hybrid concept, and the Lexus LF-Ch premium compact full hybrid concept.
Toyota says that the Auris hybrid concept represents the first step in the Hybrid Synergy Drive across the company’s model range. In July, Toyota announced that it will manufacture the hybrid C-segment Auris at its UK-based facility in Burnaston, Derbyshire. Production of Toyota’s first European-built full hybrid will kick-off at Toyota Motor Manufacturing (UK) Ltd (TMUK) in mid-2010.
The Toyota Auris hit the European market place in spring 2007. Since then, it has sold more than 370,000 vehicles. Under the new Toyota Optimal Drive technology, Auris now comes equipped with a 1.33-liter dual VVT-i engine and Toyota’s Start&Stop technology, reducing CO2 emissions by 17% (135 g/km) and improving fuel consumption by 19%.
The new Prius Plug-in Hybrid Concept will also make its world premiere in Frankfurt. In early 2010, a field trial in Europe will see more than 150 units being leased to selected fleet customers.
The Lexus LF-Ch applies full hybrid technology in a 5-door compact package targeted at premium compact segment customers.