Toyota holds line-off ceremony for Prius in Thailand
29 November 2010
Toyota Motor Thailand Co., Ltd. (TMT) held a line-off ceremony today at its Gateway Plant in Chachoengsao Province to mark the start of production of the Prius. The plant is to produce approximately 12,000 units annually, with sales to begin on 30 November 30, priced from 1,190,000 to 1,270,000 baht (US$39,400 to US$42,000).
Thai consumer interest in the environment and energy-saving technologies has been growing, and the start of production and sales of Prius—the first time the third-generation Prius has been produced outside Japan—follows the start of Thai production and sales of the Camry Hybrid sedan in 2009.
The Prius, launched in 1997, topped cumulative global sales of 2 million units at the end of September this year.
Why does a made in Thailand Prius III sell for $15K-$18K more than in USA?
Will they produce the Lexus Hybrid instead?
Posted by: HarveyD | 30 November 2010 at 07:48 AM