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Mitsubishi Motors pitching i-MiEV to Europe’s public sector

Nikkei. Mitsubishi Motors Corp. (MMC) is seeking to increase i-MiEV sales to the European public sector, such as police departments and municipalities.

The carmaker is betting that Europe’s public sector, which places a high importance on environmental protection, will be willing to swallow added expenses for EVs.

...The firm intends to produce and ship 25,000 i-MiEVs worldwide in fiscal 2011, a threefold jump on the year. Including sales to individuals and businesses, it seeks to ship about 15,000 units overseas, mainly to Europe.


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