Chevrolet sells more than 1 million Sparks worldwide
10 October 2014
Sales of Chevrolet’s Spark (and Beat) have passed the 1-million mark worldwide. The Spark first went on sale as the Beat in India in late 2009. Today, the Spark is available in 71 markets worldwide, selling the most in South Korea, followed by the United States and Mexico. In the US, sales of the Spark are up 10% year to date, with 30,937 units sold through September.
Earlier this year, Chevrolet sold its 3 millionth Cruze compact car.
Our small cars—Spark, Sonic and Cruze—attract more new car buyers to Chevrolet than any other vehicles in the lineup, with more than 60 percent of buyers never owning a Chevy before.—Alan Batey, executive vice president of Global Chevrolet
The Spark, along with the rest of the Chevrolet small car lineup, also attracts the youngest buyers to the brand. This year, sales of Chevrolet small cars have increased more than 9% for car buyers under the age of 35.
In 2014, the Spark was the only vehicle in the mini car segment to earn the IIHS Top Safety Pick designation. Lightweight, high-strength steels constitute more than 62% of Spark’s under body and 42% of its upper body. It is also used in the roof bow and B-pillars.
The Spark provides a young, connected buyer with features like an available MyLink infotainment system with a 7-inch diagonal color touch-screen display and available built-in OnStar 4G LTE. The built-in Wi-Fi hotspot allows up to seven devices to be connected at one time. Spark was also the first car to feature Siri Eyes Free, enabling customers with a compatible iPhone running iOS 6 or later to direct Siri to perform a number of tasks while keeping their eyes on the road and their hands on the wheel.