The Ram Truck brand is adding a new, more fuel-efficient model to its half-ton truck lineup. The new 2015 Ram 1500 EcoDiesel HFE will deliver the highest highway fuel economy (29 mpg) among all current full-size truck competitors—12% higher than the next-closest, the aluminum-bodied 2015 Ford F-150 2WD with 2.7-liter V6 EcoBoost.
The “HFE” designation is Ram’s way of highlighting this model’s enhanced fuel efficiency. Ram EcoDiesel HFE carries an EPA-certified 29 mpg highway fuel economy rating (8.11 l/100 km). EcoDiesel HFE’s city and combined mpgs are 21 and 24, respectively (11.2 and 9.8 l/100 km), also highest among all pickups.
The EcoDiesel HFE features a unique trim package on the popular Ram 1500 Tradesman Quad Cab four-door body, with a 6-ft. 4-in. bed and 20-inch wheels. The Ram EcoDiesel also is available with a body-colored fascia adopted from the Ram Express model, which gives the Ram EcoDiesel HFE a sporty exterior appearance not offered on other EcoDiesel-powered Ram 1500s. Class-exclusive wheel-to-wheel side steps and a tri-fold tonneau cover offer greater functionality and best-in-class aerodynamics contributing to better fuel efficiency.
Ram 1500 EcoDiesel HFE models will also get a new HFE badge; the EcoDiesel HFE will go on sale late first quarter of 2015.