Ford hires investment banker Casesa to run global strategy
17 February 2015
Ford Motor Company hired long-time auto analyst and investment banker John Casesa as group vice president, Global Strategy. Reporting to Ford President and CEO Mark Fields, Casesa will be the most senior leader and corporate officer overseeing global strategy and business development. The appointment is effective 1 March 2015.
Casesa will lead the company’s strategic planning globally. This includes helping to steer the company’s investments in new products, technologies and business models supporting a focus on innovation and Ford Smart Mobility.
Casesa is tasked with working with the company’s business unit and skill team leaders to enhance existing business strategies and to identify and evaluate new opportunities leading to profitable growth. His work will be integrated into Ford’s current process for driving results, which includes constantly understanding the changing environment and continuously improving its plans.
Before joining Ford, Casesa was senior managing director of Guggenheim Partners, where he led the firm’s automotive investment banking activities. In this role since 2010, he advised many of the auto industry’s leading companies and investors on strategic transactions.
Prior to Guggenheim, he spent nearly 20 years as a leading automotive analyst at Merrill Lynch & Co. and Schroders PLC. He also served as a product planning analyst at General Motors and was a co-owner of domestic and import auto dealerships in the US northeast region.
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