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Ford bringing enhanced pre-collision assist to US; autonomous vehicles move one step closer to production

Ford will offer Pre-Collision Assist with Pedestrian Detection technology (earlier post), already available on Ford Mondeo in Europe, in the United States next year on a Ford-brand vehicle. This continues Ford’s plan to roll out the feature—one of the building blocks for increasingly capable semi-autonomous technology—on most Ford products globally by 2019.

Ford also announced it is moving its autonomous vehicle program from a research effort to an advanced engineering program. Ford has appointed a director of autonomous vehicle development—29-year Ford veteran Randy Visintainer—and created a global team to work on the advanced program.

During the next five years, we will move to migrate driver-assist technologies across our product lineup to help make our roads safer and continue to increase automated driving capability. At the same time, we are working to make sure those features and the whole way you shop for, buy and own a Ford vehicle provides an outstanding customer experience.

—Raj Nair, Ford group vice president, Global Product Development

With the transition to advanced engineering, autonomous driving technology enters the second of three phases in the process of bringing a feature to market. As an advanced engineering program, the team now is working to make the required sensing and computing technology feasible for production and continuing testing and refinement of algorithms.

Ford Research and Innovation Center Palo Alto is working on the global Ford team to deliver the Ford Smart Mobility plan, which aims to take the company to the next level in connectivity, mobility, autonomous vehicles, the customer experience and big data.

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