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Renault was Europe’s top EV brand in 2015

Renault is the best performing brand in Europe in electric vehicles sales, with a market share of 23.6% (25.2% if Twizy is included) and 23,086 units registered in 2015. In other terms, in 2015, one out of 5 electric cars sold in Europe was a Renault Z.E. vehicle.

Renault’s total sales in Europe for 2015 were 1,613,499 units; EVs thus represented 1.4% of the company’s total European sales.

The European full-electric vehicle market stands at 97,687 units, up 47.8% compared to 2014. In Europe, the EV market represents a 0.61% market share (+0.16% compared to 2014) of the overall car market.

Renault ZOE is the top-selling all-electric passenger car, its market share increased by 2.2 points to 19.2% of market share and 18,453 new registrations in 2015.

It performed particularly well in France, where it recorded a 48.1% market share (versus 41.2% in 2014) and 10,670 units sold, thanks to the “superbonus” incentive set up by the French government in April 2015. More than half of ZOE sales in France benefitted from that incentive.

Renault Kangoo Z.E. is the best-selling electric LCV in Europe with 4,325 units sold in 2015, accounting for 42.6% of the full-electric LCV market.

Renault has sold the most EVs between 2010—the year the first EV was launched in Europe, and 2015, with a record of 62,228 units sold. Since its launch, 16,331 units of Renault Twizy were sold.

Renault Z.E. models sold in Europe in 2015: ZOE, a compact hatchback launched in 2013; Kangoo Z.E., the electric version of Renault’s LCV launched in 2011; and Twizy, an urban two-seater, not homologated as a car, launched in 2012.



Renault's EVs currently represents a very low market share but is growing at a very rapid pace.

It could represent 5+% by 2020 and 25+% by 2025 if the current trend is maintained and/or if many more models are produced.

Improved lower cost batteries could supply the extra e-range needed to increase sales?

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