Karma using independent dealers and company centers for launch or Revero plug-in hybrid
08 August 2016
Karma Automotive’s planned distribution strategy will use both independent dealers and also company owned brand-experience centers to sell and service the new high-end Revero plug-in hybrid. The company said it has been curating best-in-class dealers in key markets in preparation for the Revero going on sale later this year.
We spent the last year going through a long and complex process to ensure that our distribution strategy would live up to the exacting standards for luxury and service our customers will expect. There are advantages to both dealer and company-owned locations. There are also a multitude of regional, legal and business considerations that make one or the other more attractive. We chose both approaches which will benefit our customers over the lifetime of their affiliation with the brand.
—Joost de Vries, VP of Sales & Service
Dealer agreements have been signed by eight US and two Canadian dealers. In addition, Karma is working on the development of its first Orange County Brand Experience Center that will be announced separately.
Karma Atlanta | Classic Atlanta |
Karma Burr Ridge (greater Chicago) | Global Luxury Imports |
Karma Ft. Worth | Frank Kent Cadillac |
Karma Miami | Prestige Imports |
Karma Palm Beach | Holand Automotive |
Karma Pasadena (greater Los Angeles) | Rusnak Auto Group |
Karma of The Main Line (greater Philadelphia) | RDS Automotive Group |
Karma Troy (greater Detroit) | Suburban Collection |
Karma Montreal | Holand Automotive |
Karma Uptown Toronto | Grand Touring Automobiles |
Wanxiang Group purchased the assets of Fisker Automotive in 2014, choosing the Karma Automotive name for the new company in 2015.