The inclusion of a cloud-based voice service will enable BMW Group customers to access a variety of services, entertainment features and shopping facilities while on the move by simple voice interaction. Tens of thousands of Alexa skills that can be accessed from Echo devices will now be available for in-car use, as well.

BMW Connected skill for Alexa has been available since September 2016. This has allowed BMW Connected users in the USA, Germany and the UK to ask Alexa to check vehicle information such as the state of charge or fuel level, or control their car via Remote Services from the comfort of their home. Alexa also makes it possible to consult appointments or scheduled routes and departure times with the help of the BMW Connected mobility agenda. The availability of Alexa in the car now makes it possible to use functions enjoyed at home while out on the road.

Voice control first featured in BMW Group cars many years ago, and we are now enhancing its functionality by adding a digital ecosystem, which will open up all sorts of new possibilities that customers can access quickly, easily and safely from their car.

—Dieter May, Senior Vice President Digital Services and Business Models at the BMW Group

Today, 8.5 million BMW Group models worldwide are already connected. The vast number of services and infotainment features that can be controlled by voice commands in BMW models have paved the way for the forthcoming connectivity options and new digital services. A smartphone is not required to benefit from Alexa in the car, as all BMW models and selected MINI vehicles come equipped with a built-in SIM card. The resultant provision of online accessibility anywhere, anytime allows the seamless integration of Alexa.

For example, customers can find out which movies are currently showing at the local cinema, listen to their favourite playlist or find out the weather at their destination by voice command while on the move. And if the driver realizes mid-way through a journey that they have forgotten something, they can ask Alexa to place an online order. Alexa can also show relevant content for certain skills (visual feedback) in the BMW Display Screen or MINI Centre Instrument.

From mid-2018 Amazon Alexa will be available in all BMW and MINI vehicles in USA, UK and Germany.