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Ford unveils Maverick compact hybrid pickup truck starting at less than $20K

Ford unveiled the 2022 Ford Maverick compact pickup truck. Maverick comes as a standard five-passenger, four-door pickup, with a full-hybrid powertrain and a projected EPA-estimated rating of 40 mpg city fuel economy and 500 miles of range on a single tank of gas. Maverick, which offers ingenious design and storage solutions while enabling customization inside and out, comes with a starting MSRP of $19,995.

Ford-Maverick-Family_Hybrid-2L EcoBoost-AWD_Lariat_01

The Maverick product proposition is like nothing else out there. It’s a great-looking truck featuring four doors with room for five adults, a standard full-hybrid engine with city fuel economy that beats a Honda Civic, plenty of towing and hauling for weekend trips or do-it-yourself projects, and it starts under $20,000. Maverick challenges the status quo and the stereotypes of what a pickup truck can be. We believe it will be compelling to a lot of people who never before considered a truck.

—Todd Eckert, Ford truck group marketing manager

The standard full-hybrid powertrain features a four-cyinder 2.5-liter Atkinson-cycle engine that, when combined with the electric motor, delivers 191 horsepower and 155 lb-ft (210 N·m) of torque mated to a continuously variable transmission driving the front wheels.

It features an in-house-designed and manufactured electric traction motor. Along with its targeted EPA-estimated fuel economy of 40 mpg city, it offers standard payload of 1,500 pounds and the volume to carry a standard ATV, plus it has the capability to tow 2,000 pounds.

Buyers who want more capability can upgrade to a 2.0-liter EcoBoost gas engine delivering 250 horsepower and 277 lb-ft (376 N·m) of torque with an 8-speed automatic transmission and standard front-wheel drive or available all-wheel drive. Equipped with the optional 4K Tow Package, conventional towing doubles to 4,000 pounds.

Maverick’s standard 8-inch center touch screen features Apple CarPlay and Android Auto compatibility. Maverick has standard FordPass Connect with embedded modem and Wi-Fi for up to 10 devices, while standard FordPass makes it easy to find the truck, check fuel level, lock and unlock the doors, and start or turn off the vehicle—all from a phone.

Available Ford Co-Pilot360 technology includes standard Pre-Collision Assist with Automatic Emergency Braking and Automatic High Beam Headlamps. Available options include Adaptive Cruise Control with Stop & Go, Blind Spot Information System with Cross-Traffic Alert, Lane Centering and Evasive Steering Assist. Five standard drive modes include Normal, Eco, Sport, Slippery and Tow/Haul to enhance performance and confidence over various driving conditions.

Maverick’s FLEXBED gives customers organization and storage solutions to secure cargo, while accommodating Ford accessories and creative DIY solutions. The team developed its features after watching people at home improvement and furniture stores as well as college kids moving into their dorms, observing how they struggled to load things into small crossovers and cars while working around the cargo limitations they faced.

People can create segmented storage, elevated floors, bike and kayak racks and more by sliding 2x4s or 2x6s into slots stamped into the side of the bed. There are two tie-downs, four D-rings and built-in threaded holes in the sides to bolt in new creations.

The whole bed is a DIY fan’s paradise. You can buy the bolt-in Ford cargo management system and we’re happy to sell it to you, but if you’re a bit more creative, you can also just go to the hardware store and get some C-channel and bolt it to the bed to make your own solutions.

—Keith Daugherty, an engineering specialist who helped develop the truck box for Maverick

The 4.5-foot bed can carry 1,500 pounds of payload, the equivalent of roughly 37 bags of 40-pound mulch, and has a six-foot floor with the tailgate down. Maverick can carry long and wide stuff too, due to its multi-position tailgate. The tailgate opens normally, but also has a halfway-open position—just unclip the support cables and hook them onto the latch pins so the tailgate lip and wheelhouses can support up to 18 sheets of 4x8-foot three-quarter-inch plywood without needing to angle the panels. The tailgate features tie-down clamps that double as bottle openers, and is rated to hold 500 pounds of friends hanging out and taking a seat. The bed floor and sides are low, so almost any size adult can reach over and grab items off the floor.

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Maverick is offered at three trim levels: XL, XLT and Lariat. An FX4 package available for all-wheel-drive XLT and Lariat trucks adds more off-road capability with rugged all-terrain tires and suspension tuning, additional underbody protection, and off-road-focused drive modes like Mud/Rut and Sand, as well as the addition of Hill Descent Control.

Available for the first model year only is the Maverick First Edition package. It is built off the Lariat trim level and includes unique graphics on the hood and lower doors, a high-gloss black-painted roof, soft tonneau cover, body-color door handles, high-gloss black skull caps, and gloss black-painted and machined 18-inch wheels for hybrid or unique 17-inch aluminum wheels for the gas model. It comes in Carbonized Gray, Area 51 and Rapid Red, unique to First Edition.

The 2022 Ford Maverick goes on sale this fall. The build and price website is live at Ford.com and reservations or orders can be placed today.

Comments

GdB

The bad:
NOT Plug-In! Why not at least L1 capable J1772? That would cheap to offer and greatly reduce city emissions over the life!
No 4WD option with electric rear motor!

A few good key specs:
Battery 14.4 kwh
Electric motor 88 kW
e-CVT
Front-wheel-drive is standard on all models, with all-wheel-drive is optional only for the EcoBoost variants.
Optional equipment (depending upon trim level) ... CoPilot360 suite of driver assistance technologies.
https://en.wikipedia.org/wiki/Ford_Maverick_(2022)


https://www.ford.com/trucks/maverick/2022/
Standard full hybrid! Great the smarter option is cheaper!
Available 400W 110V outlets

Anyone well informed will avoid the non-hybrid version, even with it's higher 4000 lb tow capability. All that means is some really long high grade tows will require slowing down more, but on the upside you can charge on the way down.

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