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Ford cutting price of F-150 Lightning by up to almost $10k

Ford is cutting the prices on its entire F150 Lightning electric pickup truck lineup, with reductions ranging from $9,979 for the Pro to $6,079 for the top-of-the-line Platinum Extended Range.

Ford said that it is taking advantage of increased plant capacity, continued work on scaling production and cost, and improving battery raw material costs to help lower the MSRP of F-150 Lightning for all customers.

F-150 Pricing

The Rouge Electric Vehicle Center in Michigan is temporarily closed to complete final plant upgrades to triple the plant’s annual run rate to a targeted 150,000 F-150 Lightning trucks beginning this fall.

The upgrades at the plant, combined with improving battery raw material costs and continued work on scaling production and cost, help make it possible to lower pricing across the F-150 Lightning line. Customers will now have greater availability of their built-to-order truck as early as October at an MSRP closer to initial Lightning pricing.

Shortly after launching the F-150 Lightning, rapidly rising material costs, supply constraints and other factors drove up the cost of the EV truck for Ford and our customers. We’ve continued to work in the background to improve accessibility and affordability to help to lower prices for our customers and shorten the wait times for their new F-150 Lightning.

—Marin Gjaja, chief customer officer, Ford Model e

With ordering now open for all customers, Ford is offering a $1,000 bonus for retail customers who build their own XLT, Lariat or Platinum truck through their dealer or via ford.com from July 6 to July 31 as part of the national summer sales event. In addition, Ford Credit is offering eligible buyers interest rates as low as 1.9% APR for 36-months.

Starting early next year, all F-150 Lightning customers will have access to more than 12,000 Tesla Superchargers across the US and Canada. Commercial customers can also access Ford Pro Charging solutions to keep their F-150 Lightning powered up whether they need to charge at home or onsite at work.

Comments

cthulhu

The truck is still mostly unavailable around here, it seems. I see Rivians, though.

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