Mercedes-Benz HPC North America LLC and Simon, a global provider of premier shopping, dining, entertainment and mixed-use destinations, announced a strategic relationship that will result in expanding the Mercedes-Benz Charging Network to Simon locations.
Key initiatives will include:
Deployment of Mercedes-Benz branded EV fast chargers at no less than 55 Simon retail properties;
Placement of Mercedes-Benz advertising across Simon’s out-of-home media infrastructure; and,
Utilization of Simon centers for Mercedes-Benz vehicle launches, vehicle displays, and test-drive opportunities where drivers already go to shop, live, work and play.
This alliance represents one of Mercedes-Benz HPC NA’s initial steps towards fulfilling its promise of expanding the EV charging map in North America through a value-based approach. Mercedes-Benz HPC NA is building charging hubs where EV drivers are and where they want to travel, thus seamlessly integrating charging into EV drivers’ lives. This charging is done sustainably, using 100% clean energy.
Mercedes-Benz is continuously expanding public charging offerings to customers globally. In July, Mercedes-Benz announced it would implement NACS ports into its new electric vehicles starting in 2025. As part of a phased transition, Mercedes-Benz will initially offer an adapter that enables the company’s existing CCS BEVs to charge seamlessly on the NACS network from 2024 onwards. (Earlier post.)
Mercedes-Benz’s initiatives to establish a high-power charging infrastructure also include the Europe-wide fast-charging network IONITY, which already comprises around 3,000 charging points, and the recently established joint venture with six other automotive OEMs to expand the North American high-power charging network. The company’s own Mercedes-Benz Charging Network consisting of branded charging hubs is the next important step in the company’s electrification strategy.