BMW i Ventures has invested in GreenSpark Software, a New York City-based company building modern operating software for the metal recycling industry. Existing investors Zero Infinity Partners and Third Prime also participated in the investment round. This investment positions GreenSpark to fast-track its product roadmap, expand into larger enterprise segments, and drive innovation in an industry that has long been underserved by technology.

Despite being a crucial part of the recycling ecosystem, the $120-billion-plus recycled materials industry has lacked intuitive, modern software to streamline operations, finance, logistics, and commercial functions. GreenSpark’s platform leverages the latest technology to provide solutions for all segments of the recycled metals value chain, accelerating the circular economy and boosting operators’ profitability.

GreenSpark has more than tripled its customer base over the last twelve months and offers industry-leading AI solutions that can revolutionize how recycling operations conduct business. Today, it actively serves customers across the metals recycling and automotive industry.